Following in the footsteps of the original social media phenomenon, SyFy’s ‘Sharknado 2’ caused a social media frenzy in America last night.
And SyFy hopes the same will happen when it premieres in Europe tonight.
Bigger Than Fiction, a French social TV agency, has worked with France’s largest broadcasters including Canal+, Canalsat, Discovery Channel, France 4, Arte, and Orange. For the premiere of Sharknado 2 in France, the company teamed Canalsat to create a #clicktosea Twitter campaign, which plays with Twitter expanded images. Read more