March Madness is now underway, and if you’re following @MarchMadness on Twitter, you’ll discover a steady stream of “real time highlights” from games as they air. Expand one of these tweets, and you’ll see an embedded video player — displayed as a “Twitter card” — that automatically plays a quick pre-roll ad followed by a short highlight from the game. How real-time? As quickly as 20 seconds after it airs.
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Debate season is in full force and social TV continues to define viewers reactions to these broadcasted spectacles. In our preview of the first election we wrote about CNN allowing viewers to become live TV producers by giving viewers the opportunity to clip and share their favorite moments in real-time. SnappyTV is the social TV technology platform that has made this possible for both the first presidential debate and tonight’s veep debate. The company has just released an infographic visualizing tonight’s debate and snaps. We also learned more about how this forward-thinking partnership with CNN works. Read more
Remember SnappyTV, the exciting social TV startup that won the award at the first Social TV Summit? The San Francisco based company is growing their advanced editing tools, and it recently announced "VTweets" -- the ability to bridge the live video you capture on their platform with tweets. The two major features of VTweets include...
SnappyTV is one of the social TV startups that make you excited about the evolution of social TV. The startup that won "Best Idea" at the first Social TV Summit just announced that they are launching a new "Pro Editor" for bloggers to debut during the State of the Union Address this Tuesday at 9pm ET. The San Francisco-based startup is out to conquer an important issue that faces everyone sharing content around social TV. "Do you ever notice that when you see something great on TV everyone talks about it on Twitter, but it takes hours or longer for that clip to show up online?" Ever since Kanye West interrupted Taylor Swift and YouTube lawyers raced to take down the clips, social TV lovers have been waiting for a solution.
SnappyTV is one of the social TV startups that make you excited about the evolution of social TV. The startup that won "Best Idea" at the first Social TV Summit just announced that they are launching a new "Pro Editor" for bloggers to debut during the State of the Union Address this Tuesday at 9pm ET. The San Francisco-based startup is out to conquer an important issue that faces everyone sharing content around social TV. "Do you ever notice that when you see something great on TV everyone talks about it on Twitter, but it takes hours or longer for that clip to show up online?" Ever since Kanye West interrupted Taylor Swift and YouTube lawyers raced to take down the clips, social TV lovers have been waiting for a solution.
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