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Posts Tagged ‘Social Guide’

Startups

Chirp Guide sets to create TV style structure for live tweeted events

By Natan Edelsburg on October 22, 2012 7:09 PM

Chirp Guide recently launched an interesting new startup that’s actually taking best practices from TV programming and scheduling and bringing them to the confusing world of hashtags and live tweeted events. As volume for tweets about TV continues to grow tremendously, it’s harder and hard for consumers to actually find content. We complain about thousands of TV channels that are impossible to find. Chirp Guide is trying to make sense of hundreds of thousands if not more of live tweeted events by bringing an organized infrastructure to a fragmented medium. Read more

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Blog

Univision's ‘Premios Juventud’ awards show tops social TV charts [infographic]

By Natan Edelsburg on July 21, 2012 9:03 AM
We recently wrote about the massive social TV strategy that Univision implemented for their tent pole 'Premios Juventud' awards show. The youth event, which was super-hero themed took place Thursday night and was not only successful in linear ratings (reaching 9.3 million viewers and ranking number one among 18-34s) but topped the social TV charts according to Trendrr and SocialGuide. Univision shared an infographic about the results exclusively with Lost Remote.

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Blog

Lifetime announces social TV strategy for 'Project Runway'

By Natan Edelsburg on July 18, 2012 12:13 PM
The Social TV Summit in LA is underway, you can watch the live stream here on Lost Remote. A+E Networks' SVP of Digital Media Evan Silverman is about to take the stage on the panel moderated by Arktan where he will present the network's new social TV play for the upcoming season of Project Runway that premieres on Thursday. After the network added Twitter-voting and a robust social strategy last year, what are their big plans...

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