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Posts Tagged ‘social media’

TruTV Taps Tumblr Creators For Programming Ideas

bigdealcontestTruTV and Tumblr announced a partnership today that will give some Tumblr creators a chance at their own television show. To enter the “Big Deal” Tumblr users have to submit a Tumblr url with a video pitch for a show.

The partnership taps into some social TV trends: empowering creators and keeping it unscripted. The social network blogs will be used to take the treatments from pitch to pre-production. One treatment will be chosen to run on-air on the new TruTV and another will be a digital series. According to The Wrap, Chris Linn, head of programming at TruTV says that the networking is looking for authenticity, and shows that are “fun and fresh.”

The contest comes on the heels of TruTV’s rebranding as the place for unscripted comedy and stepping away from their CourtTV roots.

Submissions are open from now until January 8th.

 

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TV Everywhere Let’s You Stay Plugged In During the Holidays Anywhere You Go

TV EverywhereThe holidays are here and that means long lines at department stores, waiting at the airport for delayed flights, or sitting in the carpool lane in holiday traffic. TV Everywhere is your new best friend to help pass the time and is here to remind you that you #CouldBeWatchingTV through your smartphone, tablet or laptop anywhere you go.

Dish Customers React to Potential CBS Blackout

cbs dishJust in time for Thursday Night Football, CBS’s contract with Dish is set to end this Thursday, and both parties are already warning viewers of a possible blackout. CBS has a website up to inform customers, have them petition via social media, and straight up change providers.

CBS does not play around, especially when the markets affected are big ones. From Variety:

The Dish-CBS standoff could black out the following stations — KCBS (L.A.), WCBS (New York), WBBM (Chicago), WBZ (Boston), KYW (Philadelphia), WCCO (Minneapolis), WFOR (Miami), WJZ (Baltimore), WWJ (Detroit), KCNC (Denver), KDKA (Pittsburg), KOVR (Sacramento), KPIX (San Francisco) and KTVT (Dallas) — along with several CW and independent channels. CW stations are WUPA (Atlanta), WKBD (Detroit), WPSG (Philadelphia), Pittsburgh (WPCW), KMAX (Sacramento), KBWC (San Francisco) and KSTW (Seattle); My Network TV stations are WSBK (Boston) and WBFS (Miami); and unaffiliated stations are KCAL (L.A.), WLNY (New York) and KTXA (Dallas).

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BumeBox: Twitter and Facebook Chats Aren’t So Bad

bumeboxflowSometimes it’s best to admit when you’re wrong. After a rant last week about Twitter chats, Jon Fahrner, CEO of BumeBox, reached out to me to tell me that there was in fact “a better way,” something I asked for in my post. That’s what you get for ranting before you research.

BumeBox hosts Q&A’s through social media for major media companies and celebrities, fixing most of the problems I have with them. They filter through the spam and nonsense and organize the questions and answers chronologically and together so you’re not clicking through individual tweets to find out why Anna Paquin just said “YES!” You can see a a transcript of some recent chats here and here. Tell me more, Fahrner:

On the backend, what a lot of us aren’t aware of because we’re all users, is that celebrities get bombarded with these questions and it’s a really stressful experience for them. Imagine if 10,000 people texted you at the same time and they’re all sitting there waiting for an answer. How would you even begin to know who to address? So we created a moderation tool on the backend that allows for the celebrities to drive down more high value questions, it allows them to search the questions, or see when someone with a large followers comes in , so their answers come in more of a steady cadence.

Facebook has been getting into the Q&A game, too, and BumeBox was recently selected to use their management tools to optimize chats on that platform, as well. Same idea, same filtering, same backend for the artists and celebs and television show casts. Fahrner addressed some of my other burning questions about Q&A’s, too, like “what’s the point anyway?” Apparently, it’s sort of in our pop culture DNA:  Read more

People Already Hate Lifetime’s Aaliyah Movie

aaliyahmove_lifetimeLifetime is premiering “Aaliyah: The Princess of R&B” on November 15th and the hate is already spreading through social media. After the Brittany Murphy biopic flopped, the negative social chatter should be expected. But there’s one elephant in the room that Lifetime wishes fans would forget: that her family didn’t approve or want the film made, resulting a recasting of the lead role early on. Other issues? Let us count the ways.

1)  Iggy Azalea?

2) The casting.

 

3) The fact that this movie will never please everyone.

Aaliyah really is the princess of R&B so without the family’s approval or her music, you can’t expect fans to be pleased. All press is good press, though, right?

The Young Turks Experiment With Exclusive Content for Members

In the wake of the Bill Maher and Ben Affleck debate on radical Islam on “Real Time With Bill Maher” a few weeks ago, The Young Turks streamed an interview between Cenk Uygur and Sam Harris last night, author of Project Reason and another at the desk during that “Real Time” discussion. It’s a talk show feedback loop: Uygur had Reza Aslan on the show, Aslan challenged Harris, Harris is invited.

More intriguing than the debate, though, is that the interview came about because fans pushed for it on social media. There are various “TYT Talk” and hashtags for the show’s weekday broadcast.TYT member benefits

The network  itself offered a live-stream of the interview exclusively for its paying members last night and Uygur and Harris were both welcoming questions from social media to guide the debate. The network streamed the interview as a way to expand upon current membership benefits and, according to a statement, “continue [to] push to build revenue and value off YouTube.”

The perks are more entertaining than most Kickstarter campaigns: for $10/month fans get the “Entire Main Show & Post Game Show ad free, podcast network shows,” but for a $100 or $1,000? Conference calls with the hosts or a one -on-one call with Cenk Uygur once a month. Talk about engagement. You can see the full interview with Harris below:

Kevin Spacey Talks About the ’3 Pillars of Content’

Kevin Spacey gets it. Here’s his entire keynote speech from earlier this month at the Content Marketing World conference, where he explains to executives the “three pillars” of content: audience, conflict, and authenticity.

So being on Netflix makes him an expert? Kind of. Not just about where people are watching television, but understanding that in the digital sphere everything is social. For anything to be a success, it’s better if it starts at a grassroots level.

The whole talk is about 25 minutes long, but worth a watch over lunch (for the social marketing sights and his Joe Pesci impression).

#RE2PECT: Jeter Fans Relive Last Game on Social Media

Baseball fans have taken over social media this morning with clips from last night’s Yankees game. Clips of Jeter’s walk off single, his farewell lap, and his adorable nephew are all over the place. You can even watch a handful of different versions of that walk-off cut from various broadcasters. The little guy tipping his hat should keep you smiling all weekend.

Mixed Social Reactions to ‘The View’ Premiere

theviewThis morning, “The View” kicked off a new season, with a whole new lineup. Whoopie, Rosie O’Donnell, Rosie Perez and Nicole Wallace have taken over the coffee table and fans were not really feeling it.

Biggest complaints were about the new format:

Many complained about the new hosts, although Rosie Perez was an all around favorite.

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Kerry Washington Dishes on Social Media, Sexism, and Living in ShondaLand

ShondaLand Brews panel (1)Buzzfeed Brews, the news outlet’s video series, featured a panel discussion last night with social television’s favorite (and maybe pioneering) stars: Ellen Pompeo of “Grey’s Anatomy,” “Scandal’s” Kerry Washington, and Viola Davis of ABC’s new show, “How to Get Away With Murder.”

All three shows are written and produced by Shonda Rhimes, comprising what fans call “Shondaland Thursdays” or ABC’s “Shondaverse,” depending on their level of enthusiasm. The panel discussion, moderated by Buzzfeed’s Kate Arthur, focused on Rhime’s knack for creating strong female leads, diverse casts, and most importantly, social buzz.

Here are some highlights.

Ellen Pompeo praised a humble Kerry Washington for her role in gathering the “Gladiators” on social media: 

Kerry was so instrumental for making “Scandal” what it is, not to take anything away from Shonda, but it was really Kerry’s sort of political side that she pushed through. She made people watch it and made people pay attention. The whole Twitter thing — Kerry deserves a lot of credit for taking a leadership role in that.

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Introducing SAM, a platform for the post social TV era

James QuoteBack in October when Twitter IPOed, we spoke with James Neufeld as he was developing SAM, an online asset management platform that was still in private beta. Today, SAM has officially launched publicly in what Neufeld describes as a platform for the “post social TV era.” SAM enables newsrooms, journalists, editors, producers, bloggers and anyone who calls themselves a storyteller to find the best content on social networks. We interviewed Neufeld about the big launch and why you should try SAM. Read more

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