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Posts Tagged ‘social media’

Introducing SAM, a platform for the post social TV era

James QuoteBack in October when Twitter IPOed, we spoke with James Neufeld as he was developing SAM, an online asset management platform that was still in private beta. Today, SAM has officially launched publicly in what Neufeld describes as a platform for the “post social TV era.” SAM enables newsrooms, journalists, editors, producers, bloggers and anyone who calls themselves a storyteller to find the best content on social networks. We interviewed Neufeld about the big launch and why you should try SAM. Read more

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How ‘The Tonight Show’ has changed because of social media

Screen Shot 2014-02-09 at 10.49.06 PMLast week Jay Leno finished his 22 year run as the host of The Tonight Show. Among many mixed feelings Grantland’s Steven Hyden described best how social media has had a large effect on the evolution of the show that will soon see Jimmy Fallon as host.  Read more

Judd Apatow on social media’s role in season 3 of HBO’s ‘Girls’

girls-season-3-air-dateAt the season 3 premiere of Girls Monday night, we caught up with Judd Apatow and asked him if social media will play a role in the story this season. After thinking about the shows arcs this season, Apatow answered:  “We have some scenes that are pretty funny discussing it, discussing how they feel about it.” Read more

The Walking Dead’s Gale Anne Hurd on Pioneering New Ground in TV

Gale Ann Hurd

Social etiquette question of the day: Is it okay to tweet during a zombie apocalypse? Not if you want to avoid being eaten alive by your now soulless gran (no amount of retweets is going to save you then).

But if you’re just wondering what Rick’s next move is going to be, your hope for survival has increased considerably. In the latest installment in Mediabistro’s So What Do You Do?, we asked Gale Anne Hurd, executive producer of The Walking Dead, what makes the show so tweeted about:

The Walking Dead is one of the most talked-about TV shows on social media. How does the show achieve such a large social presence and how do you think the industry will change as a result of second-screen viewing?

Well, I think that our show already had a following of people who are technologically advanced to begin with, the early adopters who were comfortable with a deeper dive into related media, whether that was finding out about the comic books and exploring them, participating in second-screening or watching the webisodes or the aftershow, The Talking Dead. People can experience the show 24/7. Now we’re going to be seeing a talk show after Breaking Bad called Talking Bad. I think you’re going to see a lot more of that and they’ll have their presences on the web, too. I think it’s really pioneered new ground on other shows.

For more on Hurd’s creative process and lessons from her career, read So What Do You Do Gale Anne Hurd, Executive Producer of The Walking Dead?

Sherry Yuan

EW‘s Jess Cagle on How Social TV Helps Print Magazines

It’s accepted knowledge that digital is upending traditional media. But sometimes, that’s just not the case. In the latest installment of Mediabistro’s So What Do You Do?, Entertainment Weekly managing editor Jess Cagle tells how social TV has been a boon to his mag’s print sales:

“There is tremendous engagement around television… I will very often look at the social media surrounding of a particular show and make the [cover story] decision based on that,” Cagle explained, pointing toVampire Diaries as an example. “We thought there is so much social media going on around the show, and it went crazy.  Ian Somerhalder tweeted it out to his legion of followers, and that actually translated into print sales.”

Read the full interview in So What Do You Do, Jess Cagle, Managing Editor of Entertainment Weekly?

Mona Zhang

The Weather Channel’s Jim Cantore on how social affected Sandy coverage: ‘Nothing travels faster than the news on social media’

Surreal is the only way to describe the past 24-hours in NYC. While the city’s still in a bit of shock and hundreds of thousands in Manhattan alone are still without power, a sense of “the show must go on” is in the air. We caught up with The Weather Channel’s Jim Cantore in Battery Park in Manhattan to discuss social media and “one of the five costliest disasters out there,” Hurricane Sandy. Read more

Dan Rather on how social media has changed TV news: 'A deadline every nanosecond'

There are certain people that you need to know about and read about to really help you understand what the TV in social TV really means. Dan Rather, who will turn 81 this October, was CBS Evening News' anchor for 24 years. He not only understands the greatness of TV but helped define it by capturing our nation's most pivotal moments for decades. We reviewed his new book, "Rather Outspoken: My Life in the News" and interviewed him about his career in TV and the impact of social media.

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Biggest, record-setting social media moments of the Super Bowl

Updated: The Giant's fourth-quarter victory help the Super Bowl become the biggest social TV event in history so far. Bluefin Labs says it counted 9.3 million social media comments, surpassing the previous all-time record high of 3 million held by the MTV VMAs. Trendrr said this year's Super Bowl had approximately 5X the social activity over last year. The data is still coming in, and here's our early crack at the biggest social media moments of the Super Bowl...

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Lots of social media for Royal Wedding, no breakthroughs

Updated: The Giant's fourth-quarter victory help the Super Bowl become the biggest social TV event in history so far. Bluefin Labs says it counted 9.3 million social media comments, surpassing the previous all-time record high of 3 million held by the MTV VMAs. Trendrr said this year's Super Bowl had approximately 5X the social activity over last year. The data is still coming in, and here's our early crack at the biggest social media moments of the Super Bowl...

Read more

Crowdsourcing breaking news from social media

Updated: The Giant's fourth-quarter victory help the Super Bowl become the biggest social TV event in history so far. Bluefin Labs says it counted 9.3 million social media comments, surpassing the previous all-time record high of 3 million held by the MTV VMAs. Trendrr said this year's Super Bowl had approximately 5X the social activity over last year. The data is still coming in, and here's our early crack at the biggest social media moments of the Super Bowl...

Read more