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Posts Tagged ‘sons of anarchy’

Social Scoreboard: Week of December 8

If it’s live, America’s tweeting. FX’s ‘Sons of Anarchy’ series finale and the second half premiere of ABC Family’s ‘Pretty Little Liars’ Season 5 were bumped to third and fourth place, respectively, on Nielsen’s Twitter TV Ratings chart. The number one and two spots were filled by ‘The Victoria’s Secret Fashion Show’ and the ’2014 Heisman Trophy Presentation’ (although it was a near lock that the Oregon Ducks’ Marcus Mariota would win). The Victoria’s Secret angels drove 1,216,000 tweets – nearly four times as many as the second place show in the category (‘Love & Hip Hop: Hollywood’ with 337,000 tweets).

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TV Everywhere Let’s You Stay Plugged In During the Holidays Anywhere You Go

TV EverywhereThe holidays are here and that means long lines at department stores, waiting at the airport for delayed flights, or sitting in the carpool lane in holiday traffic. TV Everywhere is your new best friend to help pass the time and is here to remind you that you #CouldBeWatchingTV through your smartphone, tablet or laptop anywhere you go.

‘Peter Pan Live’ Took Out the ‘SOA’ Finale on Twitter

soafinale304x200Talk about being in the bubble. Watching the “Sons of Anarchy” series finale the other night and refreshing my Twitter feed, I was sure everyone in the whole wide world was watching and tweeting about it. And while it did rank second in the Nielsen Twitter ratings for Tuesday, compared to past episodes and other televised events this fall season, it wasn’t anything to write home about.

According to Amobee Intelligence, consumption — or how many times “Sons of Anarchy” was seen around the social web — was at 28%, which is the same as the season 7 premiere in September. When Katie Sagal’s character was murdered in early December, there was only 55% as much consumption as the premiere. During the broadcast and its after-show, there were:

65,300 tweets around #FinalRide – the hashtag heavily featured in promotional material for the episode. There were also 48,600 tweets around the show hashtag#SOA34,600 Tweets around #SOAFX24,200 tweets around #SOAFinal, and 15,500 tweets around the actual phrase Sons of Anarchy.

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THR and Facebook Launch “TV Obsession Index”

THRlogoWhat are you obsessed with right now? When it comes to television shows, The Hollywood Reporter and Facebook have teamed up to find out. Yesterday,  THR launched their “TV Obsession Index” which sources from Facebook to rank the shows that have you talking.

Nick Grudin, Diretor of Media Partnerships at Faceboook said in a statement:

The aggregate conversation happening about TV on Facebook creates a new and valuable window into the programming that audiences are excited about and moved by. The Hollywood Reporter has the unique editorial insight to put this data into context for the industry.

It’s also interesting to note that most of the shows on THR’s rankings weren’t number ones on the Nielsen Twitter ratings last week. There’s something about live, reality TV events that get Twitter rolling, while people seem to be sharing about things they actually like on Facebook.  This is something that ListenFirst is also tracking with their Digital Engagement Index for brands and Digital Audience Ratings which combs all platforms (except Twitter because of their relationship with Nielsen)  for chatter. Those ratings are published weekly in Variety.

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‘Sons of Anarchy’ Return Dominates Twitter [Spoiler Alert!]

SOA-logoThe Season 7 premiere of ‘Sons of Anarchy’ aired on Tuesday and was cable’s highest-rated show, and was at the top of Nielsen’s daily Twitter TV ratings.

According to our analytics partner Canvs, which measures Twitter sentiment, 62,254 of the 214,777 tweets about the show were emotional reactions. If you haven’t watched yet (time-shifting or not, how could you not have?), don’t read any further. But if you were tweeting along with the premiere, see below for some more insights from Canvs on what drove the Twitter conversation, followed by an infographic: Read more

How ‘Sons of Anarchy’ Rules With Social Media

SOAanarchyaferwardLast night’s “Sons of Anarchy” premiere was trending last night, beating out “Big Brother” in Nielsen’s Twitter ratings. It’s not just that the final season promises to be the most excruciating yet. Fan interaction on social media is almost at “Scandal” levels.

This is how they kill it on social media, in two easy steps:

Showrunner Kurt Sutter is an active Twitter user and promoter. If you’re a fan and don’t interact with him, you’re missing out.

Taking a hint from “The Walking Dead,” FX is running #AnarchyAfterword live after the show, instead of just online. So fans can participate right after in asking questions and getting their fan fix on. On the show website, and via on-air prompts, they also advertise the week’s featured hashtags.

It doesn’t hurt that the show is packed with suspense and plot twists, making it easy to gush over on Twitter or TvTag. Can we start the #SaveJuice campaign, yet?


‘Sons of Anarchy’ creator Kurt Sutter to fans: ‘We will come baring gifts, good cheer and basically disrupt your neighborhood’

The highly anticipated season six premiere of Sons of Anarchy will air on FX on September 10th at 10pm. Show creator and actor Kurt Sutter (who we interviewed in December) has already begun riling up his passionate fan base to make sure ratings increase like they did last year. Since season four he’s been personally running a successful and simple social media competition that rewards a fan on social media if they increase their ratings. The often controversial show runner just sent out the following to subscribers of his Blogger blog. Read more

How show runners should be using social TV, an interview with Sons of Anarchy’s Kurt Sutter

Social TV storytelling is on the rise. Proof of this is not only from the digital executives that have gone above and beyond to bring storytelling into the marketing mix. TV creators and show runners, who have always been the backbone of the TV content we love are now embracing social in ways we could have never imagined. Kurt Sutter, the creator and genius behind FX’s Sons of Anarchy (where he also play the crazy and imprisoned Otto) is proof of how important it is for show runners to genuinely and constantly use the social web. The day after Sons’ season five finale topped the ratings we interviewed Sutter about using social for storytelling in between seasons. Read more

Inside look at Entertainment Weekly's TV and Comic-Con coverage [video]

One of the main reasons Comic-Con has become the platform for TV to connect with fans is because of the length TV news has gone to cover the event and bring the highlights and breaking news to readers around the world. Entertainment Weekly (EW), which launched their "viEWer" second-screen app at the end of 2011, captured TV and more in San Diego in a bigger way than ever before. We interviewed West Coast News Editor...

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