On Lost Remote, we have continued to document the way that sports dominates the social TV space. Whereas more and more people watch scripted television on their own time, there is still no good alternative for live sporting events. This results in highly concentrated and powerful social activity. By definition, sports is a social activity, and it is no surprise that a recent KT Tape report shows that 83% of sports fans check social media during games. The second screen’s role in sports becomes obvious. Read more
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Posts Tagged ‘sportstream’
The holidays are here and that means long lines at department stores, waiting at the airport for delayed flights, or sitting in the carpool lane in holiday traffic. TV Everywhere is your new best friend to help pass the time and is here to remind you that you #CouldBeWatchingTV through your smartphone, tablet or laptop anywhere you go.
Social TV rewards platform Viggle has launched a new in-app experience in honor of the football season. MyGuy is "a fantasy football app that allows users to earn points and win prizes for watching the games on TV," according to the company. After viewers check into a sports game -- using the Viggle app -- they'll be given an option to use MyGuy. We spoke with Viggle President Chris Stephenson about the launch.