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Posts Tagged ‘turner’

Meet Watchup, the Netflix for news

Screen Shot 2014-06-10 at 1.43.57 AMWe recently wrote about Turner’s 2014 Media Camp, an incubator for social TV and media innovation. One of the selected startups was Watchup, which aims to “reinvent news watching for the mobile video age.”  The app, which bills itself as the “fastest way to watch the news” is already making a splash with a recent launch. The app recently debuted on iPhone after already having an iPad app. “With a single account, both iOS and Android users can now enjoy over 200 international and US channels in one personalized newscast,” said Watchup CEO Adriano Farano, a former journalism fellow at Stanford in their release. “Multiple reports allude to a much bigger iPhone 6. If they are true we believe this will improve the mobile video watching experience; news videos are no exception.” The company is already planning for a social TV and video environment for the future and are ready to curate news video like never before. Read more

Mediabistro Course

Multimedia Journalism

Multimedia JournalismStarting September 25, learn how to create interactive packages with photos, audio, and video! Taught by a multiplatform journalist, Darragh Worland will teach you how to come up stories that would be best told in a multimedia format, and create original content for that package using photos, slideshows, and short video and audio pieces. Register now! 
 

Turner Broadcasting reveals startups for third Media Camp

Media Camp Light BackWe’ve been covering Turner’s Media Camp since its inception back in 2012. The incubator is extremely unique in its huge investment in social TV. Social TV startups including SocialSamba have come out of this accelerator program based in San Francisco. Today, Media Camp is announcing their new class of startups that hope to disrupt the media world. In a social TV ecosystem that currently seems to be thin on startup innovation it’s great to see that entrepreneurs aren’t giving up at trying to improve TV. Read more

5 Social TV Stories You May Have Missed

Social-TVFrom HBO announcing an exclusive deal with Amazon to a Pulsar study showing that Tumblr is a more immersive social-TV hub for fans than Twitter, there were many major social-TV stories this week.

Here are five that you may have missed:

- 75% of connected TV app users say video apps are ‘extremely’ or ‘very important’ according to research from NPD Connected Intelligence.

Takeaway: More than three out of every five broadband U.S. households have connected TVs, and as the technology becomes more ubiquitous, dedicated connected TV app companies will begin to pop up.

Twitter launches native ads on MoPub platform.

Takeaway: Twitter acquired MoPub last September, and there will be an opportunity to sell entertainment companies on working native ads into larger advertising packages.

- JP Lespinasse, BET’s Senior Director of Social Media talked with Contently about how social media analytics are changing TV promos.

Takeaway With reshooting a season of a show out of the question, networks still have the opportunity to adapt to promoting the show based on how fans are reacting to characters and situations on social media.

Read more

Adult Swim partners with Arktan for mobile app’s second screen experience

Adultswimlogo“Arktan’s success continues not just a trend of networks embracing white label solutions for social TV needs, but for the “Connect”-type social TV curators and destinations that we’ve seen networks launch and bring to real life.” We wrote this about Arktan a year and a half ago, after the California-based company partnered with Turner around SocialStreams. Read more

SnappyTV powers real-time March Madness video highlights on Twitter

March Madness is now underway, and if you’re following @MarchMadness on Twitter, you’ll discover a steady stream of “real time highlights” from games as they air. Expand one of these tweets, and you’ll see an embedded video player — displayed as a “Twitter card” — that automatically plays a quick pre-roll ad followed by a short highlight from the game. How real-time? As quickly as 20 seconds after it airs.

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Ryder Cup starts tweet battle between Team USA and Team Europe

The Ryder Cup is underway and Turner Sports is continuing to invest in social was they bring major gold tournaments to television. For this year's tournament RyderCup.com is offering fun ways to engage via social including a tweet battle and a destination that will curate the best content from Twitter, Facebook and Instagram.

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Turner's Media Camp comes to an end with a day of demos

Turner Broadcasting's twelve week Media Camp came to an end recently with a demo day in San Francisco. Each of the six companies that were accepted to this program had social components that were part of their technology. To celebrate the end of camp they showcased how they're working with CNN, TNT and more. We interviewed David Austin, Sr Director of Emerging Technology for Turner Broadcasting about the big demo day

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How Turner's using social TV for the PGA Championship

The Olympics isn't the only major sporting event taking place this summer. This Thursday, Turner Sports begins airing coverage of the PGA Championship, one of Golf's biggest events. The TV company has launched a social TV strategy to give fans a great opportunity than ever before to interact with the 18 hours of exclusive live coverage that will be on TNT.

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Exclusive: Arktan partners with Turner around SocialStreams

The Menlo Park, California-based Arktan is announcing a new partnership with Turner around its flagship product, SocialStreams that the company has executed for USA Networks, X-Factor, Showtime, WWE, ABC and more. CEO Rahul Aggarwal is speaking at the Social TV Summit on a panel right now (here's our live stream).

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Turner Broadcasting reveals social TV startups selected for 'Media Camp' accelerator

Turner Broadcasting is the latest network with a major social TV announcement. The Atlanta-headquartered TV powerhouse that includes TBS, TNT and CNN announced their inaugural "Media Camp" -- an accelerator for social TV startups (applications had opened up at SXSW). This is a smart move for the network to be able to tap into the potential success of these companies beyond just partnering with them...

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