The award show that has helped launch the careers of Selena, Enrique Iglesias, Shakira, and Ricky Martin since its initial telecast, is preparing for its most social broadcast ever. Univision’s 25^th annual “Premio Lo Nuestro” Latin Music Awards has secured Honda, Chevrolet, L’Oréal Paris, McDonald’s and Old Navy, and T-Mobile USA  as sponsors. Here’s how they’re working with T-Mobile to make the awards the most social broadcast yet. Read more

Last week Univision aired the 13th Annual Latin Grammy Awards. The network has continued to expand their investment in social TV and their strategizing continues to pay off. “As part of its social engagement efforts, Univision ranked as the No. 1 broadcast network with social TV activity with the Latin GRAMMY Awards as the second most popular broadcast, followed by the green carpet special ‘Noche de Estrellas’ on November 15,” according to the network. Additionally, “‘Noche de Estrellas’ outperformed the ‘BET Awards 2012 Pre-Show,’ the live from the red carpet shows for the Academy Awards, as well as ‘GRAMMY’s on E!,’” according to Trendrr. Here are the full details. Read more

The social TV election continues to grow. Before the first traditional debate has taken place between President Obama and former Governor Romney, Univision is hosting a "meet and greet" for each candidate, which is being streamed live on their Facebook page right now. Tonight the former governor is taking the stage in Miami and tomorrow night President Obama will. Here are more details about this "first of a kind" partnership with Facebook to make this social web event possible.

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We recently wrote about the massive social TV strategy that Univision implemented for their tent pole 'Premios Juventud' awards show. The youth event, which was super-hero themed took place Thursday night and was not only successful in linear ratings (reaching 9.3 million viewers and ranking number one among 18-34s) but topped the social TV charts according to Trendrr and SocialGuide. Univision shared an infographic about the results exclusively with Lost Remote.

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Univision continues to expand their commitment to make a social a big part of the TV experience. For their "Premios Juventud" Youth Awards show that will air live tonight the network is using social TV to make fans "key players" in the production both online and offline. Here are the details of their social TV strategy.

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As the upfronts roar on, Univision (they reach 97% of Hispanic households in the US) is the latest TV brand to make major digital and social announcements. The network announced today at their upfront the launch of UVideo Digital Network and a brand new social experience with Facebook. We interviewed Kevin Conroy, president of Univision Interactive Media and Enterprise Development about the big announcements.

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SocialGuide and Univision have announced that they will be joining arms to leverage SocialGuide Intelligence for their Spanish-language programming. Univision will be using SocialGuide to, "to track and monitor activity for all of its programming," according to the release. In a DVR-filled world, Univision discussed an important statistic when showing why they're investing in tracking social buzz around their television programming.

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Univision, the leading media company serving Hispanic America, launched a new iPhone app for news called Noticias Univision, which can be downloaded here. Univision Network has a huge reach, serving 97% of US Hispanic households. The app's main purpose for now will be to deliver their 24/7 news coverage, and later this month users will be able to "report breaking news by uploading photos and videos," and share their favorite Noticias Univision content with friends and family on Facebook and Twitter, according to their release.

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