During USA’s upfront this past May the network made a big announcement that shows how important every screen is to the network. They announced that they are, “redefining how consumers watch and interact with TV by unifying the viewing experience – both visually & functionally – across all devices.” In short, this means that they now have one sleek real-time look for their web, tablet and mobile platforms. Here’s how this strategy will pave the way for social TV advertising. Read more
Posts Tagged ‘USA’
To say thank you for a great year, we’re offering 15% OFF any boot camp, in-person course, or online course when you use code MBTHANKU. Choose from any of our exciting upcoming courses, from a copy editing class taught by the chief copy of Seventeen magazine, to an intro course for Excel. Hurry – offer expires 12/24! Browse our upcoming courses.
As ‘White Collar’s’ Neal Caffrey and Peter Burke have demonstrated, solving crimes requires collaboration,which is why this season, the show’s fans will be able to take their crime-solving skills to the next level. USA has partnered with the FBI to unveil “Real Life White Collar Crimes,” a cross-platform experience that will feature photos and information about real unsolved cases, which fans can access through an online gallery. Read more