The Olympics isn't the only major sporting event taking place this summer. This Thursday, Turner Sports begins airing coverage of the PGA Championship, one of Golf's biggest events. The TV company has launched a social TV strategy to give fans a great opportunity than ever before to interact with the 18 hours of exclusive live coverage that will be on TNT.
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We all know that Instagram sold to Facebook for a boatload of money, and now all eyes are on two social video apps that are growing fast. Viddy and Socialcam both feature top-notch investors, high-flying valuations and a surge of new users. Viddy, for example, is reportedly valued at $300 million off its last investment round, and it saw 5.5 million downloads over an 11-day period. Socialcam says its app was downloaded 4 million times in just two days. And today there's news that Facebook's Mark Zuckerberg created an account on Viddy, uploading a video of his dog.
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