TVNewser TVSpy AgencySpy PRNewser SocialTimes AllTwitter AllFacebook InsideFacebook InsideSocialGames InsideMobileApps GalleyCat FishbowlNY FishbowlDC

Posts Tagged ‘Virgin America’

Virgin America partners with IFC on multi-platform Portlandia activation

As Portlandia continues to dominate social TV and Virgin America continues to redefine what’s possible when it comes to in-flight entertainment, it was only natural that the two join forces. To promote Virgin America’s new daily nonstop service between Los Angeles and San Francisco to Portland, Virgin and Portlandia partnered for airport tarmac event, Facebook competition, a sweepstakes that awarded one winner a walk-on role in the current season of Portlandia, and an in-show integration in this past week’s (February 8, 2013, “Soft Opening”) episode. Read more

Mediabistro Course

Multimedia Journalism

Multimedia JournalismStarting September 25, learn how to create interactive packages with photos, audio, and video! Taught by a multiplatform journalist, Darragh Worland will teach you how to come up stories that would be best told in a multimedia format, and create original content for that package using photos, slideshows, and short video and audio pieces. Register now! 
 

Prepare for second screen takeoff: how Massive Interactive redefines in-flight entertainment

Chances are, if you’ve enjoyed you in-flight experience of late it had something to do with Massive Interactive. The company provides the in-flight entertainment systems for Virgin Atlantic, Emirates, and Qantas. According to chief creative officer Derek Ellis, “social integration through the seatback solution is possible, however passengers often prefer to engage in such activity on their own devices.” Ellis sees real opportunity, though, with the second screens that are part of the handsets, which allow texting and checking flight info.  Read more