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Posts Tagged ‘we are young’

Commercials

The top social TV commercials: Super Bowl edition

By Natan Edelsburg on February 13, 2013 7:16 AM

Between the Super Bowl, Grammys, and the Academy Awards, February has become the biggest month for social TV. In terms of commercial-related chatter, though, nothing has surpassed the Super Bowl. Taco Bell’s “Live Young” commercial, featuring senior citizens breaking out of a retirement center in the middle of the night, was tweeted about an amazing 21,700 times since Super Bowl Sunday. The commercial has been running in heavy rotation since, and it won’t be surprising to see it atop the social TV chart during the coming weeks. Noticeably missing it AT&T. Their “It’s Not Complicated” ads have dominated the social TV commercial chart for the past six weeks, and it will be interesting to see whether they can recover a spot on the chart next week. Read more

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Mediabistro Event

Explore the Future of Virtual Currency

Inside BitcoinsDiscover why countless investors and businessmen, including the Winklevoss twins, are becoming big supporters of virtual currencies at Inside Bitcoins on July 30 in New York. You’ll hear from speakers like Charlie Shrem, Vice Chairman at Bitcoin Foundation, who runs one of the largest alternative payment companies. Every paid registrant will receive a Bitcoin paper wallet with 0.01 Bitcoin. Register before Thursday and save.
Blog

Exclusive: VH1 makes 'Pop Up Video' social

By Natan Edelsburg on August 7, 2012 5:57 PM
VH1's "Pop Up Video" empire doesn't receive nearly enough recognition for how it changed TV. Their innovative use of added-value content on linear TV set a precedent for many exciting social TV and second screen initiatives that include Miso Sideshows and HBO Go's wonderful "Interactive Features..."

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