As the web video industry continues to mature, TV networks must begin to watch how these new entertainment platforms are innovating for consumers. We recently sat down with Kelly Day, the CEO of Blip. Previously Day was the EVP & General Manager of Digital Media and Commerce, at Discovery Communications. We learned about Blip’s plans for the future and how Day’s taking her experiences from traditional TV to pave the way for the future of short-form video entertainment. Read more
Posts Tagged ‘web video’
Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place today, June 19, from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register soon.
This past May the web video industry invested in upfronts (only they call them NewFronts) more than ever before. The glitz and glamour that has helped the TV industry hold onto billions is creeping into the established video players who are looking to capitalize on the cord-cutting, device-agnostic viewer. Aol recently had the most glossy of them all, even giving away a Ford car. The company that now owns 5min, Huffington Post and TechCrunch launched Aol On...