TVNewser TVSpy AgencySpy PRNewser SocialTimes AllTwitter AllFacebook InsideFacebook InsideSocialGames InsideMobileApps GalleyCat FishbowlNY FishbowlDC

Posts Tagged ‘wimbledon’

How Grabyo is bringing real-time highlights to Wimbledon’s broadcast

Screen Shot 2014-06-10 at 11.33.09 PMWimbledon, which begins on June 23rd is one of the most popular sporting events of the year. Tennis games in particular are hard to capture on social media in real-time because everything moves so quickly, especially on the TV screen. Grabyo, a real-time video company, “is today announcing a major deal with The All England Lawn Tennis Club (AELTC) to bring near-live highlights from Wimbledon to a global digital audience of billions.” Furthermore, “the partnership will see the AELTC share real-time video highlights to tennis fans on Facebook, Twitter, Google+ and YouTube, in order to engage social media users and drive tune-in for broadcasters around the world.”  Read more

Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training for beginners in our online boot camp, Social Media 101. Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Hurry, this boot camp starts next week! Register now! 
 

Inside look at how social is being used for Wimbledon

Wimbledon has been underway for a week and the major Tennis tournament has been a platform for some very exciting social activations. ESPN has rights to the tournament for the first time, and it has a robust strategy to use their social footprint throughout the event. We spoke to Emeka Ofodile, ESPN's Director of Marketing overseeing Wimbledon about their strategy.

Read more