TVNewser TVSpy AgencySpy PRNewser SocialTimes AllTwitter AllFacebook InsideFacebook InsideSocialGames InsideMobileApps GalleyCat FishbowlNY FishbowlDC

Teens tune into TV, web for news

A new study of high school students reveals some fascinating tidbits of where they get their news. While TV ranked as the “best” overall source of news, half of all high schoolers get news online at least once a week. Now here’s where it gets interesting:

  • 66 percent say they get their online news from the portals, 45 percent from national TV news web sites, 34 percent from local TV or newspaper web sites, 32 percent from blogs and 21 percent from national newspaper sites.
  • 46 percent of students get news and information at least once a week from entertainment shows such as The Daily Show, The Colbert Report and South Park.

    Clearly, teens have a broader definition of news from both a content and a brand standpoint, which has serious implications for news organizations.

  • Sponsored Content

    TV Everywhere is Making Authenticated Content Easier to Access

    TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.