TVNewser TVSpy FishbowlNY FishbowlDC AgencySpy PRNewser SocialTimes GalleyCat

Twitter has picked up Seinfeld for a 10th season, meet the show runner

“What if Seinfeld was still on the air?”, asked show runner and BuzzFeed Sports editor Jack Moore. 147,000 followers later, the 10th season of Seinfeld is off to a bang, airing exclusively in 140-character updates about ten times per day. No second screen or check-in app is needed to watch the newest social TV phenomenon. Just turn the dial to http://twitter.com/seinfeldtoday and get ready to read a lot of hilarious tweets about nothing.

How did show runner Jack Moore launch season ten without negotiating a deal with Sony Television, NBC, or even Jerry Seinfeld himself? All it took was a few clicks. Muck Rack’s blog (the community of journalists I help run) scored an interview with Moore on premiere day. “Sure there are a lot of episodes with problems that cell phones would solve,” Moore said. “But the Internet would add in a whole new bunch of issues for them to deal with.”

Tune in for an exciting season of Seinfeld that not even bad Nielsen ratings will be able to take off the air.

Sponsored Content

TV Everywhere is Making Authenticated Content Easier to Access

TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.