In a major shakeup, Yahoo COO Dan Rosensweig and media chief Lloyd Braun are leaving the company. CFO Susan Decker will now oversee revenue generation, including ad sales. Yahoo has fallen further behind Google in search advertising, and its stock has dropped steadily over the past few months. And recently, Yahoo SVP Brad Garlinghouse sent out a memo, which was picked up in the Wall Street Journal, that detailed how the company lacked “a focused, cohesive vision.” Dubbed “The Peanut Butter Manifesto,” it described how Yahoo “lacked decisiveness” in trying to spread itself too thin across too many products and initiatives. Says CEO Terry Semel today in a blog post, “Simply put, weâ€™re aligning our business around two key customer groups â€” our audience and our advertisers and publishers â€” supported by innovative technology.”
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The TVNewser Show, coming to NYC on April 29, will explore the relationship between social platforms and TV viewing through informative panels and discussions with industry experts like Katy Finneran, Social Media at Bloomberg TV. Attendees will also have the opportunity to network with other like-minded professionals at the event's exclusive media job fair. Register before March 13 to save $200 with early bird pricing!