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USA Network syncs with Target across multiple screens

During USA Network’s Royal Pains tonight an extremely unique sponsorship took place that leveraged the brands newly fined tuned unified experience. The network’s SVP of Digital, Jesse Redniss shared the details with Lost Remote.

You can see in both the Instagram video and this video below who the advertiser, Target, was included seamlessly across every device. This is a big step for social TV advertising and one that we hope to see more of.

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TV Everywhere Let’s You Stay Plugged In During the Holidays Anywhere You Go

TV EverywhereThe holidays are here and that means long lines at department stores, waiting at the airport for delayed flights, or sitting in the carpool lane in holiday traffic. TV Everywhere is your new best friend to help pass the time and is here to remind you that you #CouldBeWatchingTV through your smartphone, tablet or laptop anywhere you go.