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Why Bravo is partnering with Uber to promote ‘Million Dollar Listing Los Angeles’

For three days (Monday, August 12 – Wednesday, August 14) Bravo partnered with the popular ride service Uber to give riders across the United States free trips. While “Million Dollar Listings Los Angeles” focuses on high-value real estate, according to Ellen Stone, EVP of Marketing for Bravo, “Teaming with Uber, a company ‘evolving the way the world moves,’ is a natural fit for our trendsetting fans who are always on the move to the next hot spot. This partnership lets Bravo reward our upscale, highly engaged audience with a unique experience that caters to their lifestyle.” 

Each day, Bravo and Uber tweeted when a new batch of free rides are released, and then users must tweet @Uber and @BravoTV and use the hashtag #MDLLA for the chance to claim a code. @Bravotv has been direct messaging winners with a unique promo code to claim the ride.  In addition, fans that participate over the entire three day period are automatically entered to win the grand prize of 100 free Uber rides and a “Million Dollar Listing” trip for two to Los Angeles. Season six premiered this week.

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TV Everywhere is Making Authenticated Content Easier to Access

TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.